Featuring remarkable people communicating passionately and persuasively, TED Talks provide inspiring ideas and an unparalleled source of authentic language. Keynote invites learners to explore life-changing stories for a deeper understanding of the world, developing the confidence and skills needed to express themselves powerfully and proficiently in English.
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Lessons in business.
The Virgin brand can be seen all over the world, offering almost every type of service or product imaginable — from mobile communication to travel to fitness. The founder of this global brand, Richard Branson, is no stranger to entrepreneurship. At 16, he started his first business, advertising records in a magazine called Student. From there, he went on to create Virgin Records, a successful chain of record stores.
Fast-forward 50 years and 400 companies: Branson is one of the biggest names in business. To understand his success, it's worth taking a look at some of the business principles the self-made billionaire has followed as he built his empire.
Contents.
Scope and Sequence.
Welcome to Keynote!.
1 Making a Difference.
2 Trends.
3 Improving Lives.
Presentation 1.
4 Designing the Web.
5 Community Builders.
6 Clear Communication.
Presentation 2.
7 Identity.
8 Transportation Solutions.
9 New Words.
Presentation 3.
10 Understanding Emotions.
11 Leaders and Thinkers.
12 Well-being.
Presentation 4.
Communication Activities.
TED Talk Transcripts.
Grammar Summary.
Acknowledgements.
Credits.
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Хештеги: #учебник по английскому языку :: #английский язык :: #Dummett :: #Stephenson :: #Lansford
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